In financial services, data has taken center stage as one of the most valuable assets in an organization. Despite this fact, most companies struggle to take advantage of the wealth of data they have, unable to get that data into the hands of the front line employees who need it most.
Join Patrick DeKenipp, the SVP of BI from Sterling National Bank, as we discuss how his team is delivering customer analytics to everyone across sales, marketing, and service with ThoughtSpot's search-driven analytics platform.
In this webinar you will learn:
- Why Sterling National Bank chose ThoughtSpot as their analytics platform
- Key data sources and metrics for building your next analytics program
- Best practices getting started with search-driven analytics