ThoughtSpot

Tried building BI in-house? You’re in good company.

Dave isn’t the only one who tried. Plenty of product teams have built their own analytics and hit the same wall. In this week’s live session, we embed AI-powered analytics into a working app in 30 minutes, so you can see how teams go live in weeks instead of spending a year building it.

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In 30 minutes, live:

  • Start with a working app
  • Embed agents, dashboards, and workflows
  • Ship it multi-tenant and secure
  • Package it as a premium tier

“We went live in two weeks and scaled up to 56,000 end users.”

Frankie Woodhead, Chief Product and Technology Officer, Thrive Learning

What you could launch

A few sample apps our solutions team built on ThoughtSpot Embedded. Different industries, different brands, one platform underneath.

01 / 06
PharmaSpot inventory view with embedded charts and an AI summary for a selected drug
PharmaSpotGranular embeds

Insights inside every row

Embed individual charts and AI summaries right where people work, like a per-drug inventory view that expands in place.

PharmaSpot analytics with the AI Highlights panel explaining an unexpected change
PharmaSpotAI Highlights

Spot what changed before anyone asks

AI Highlights flags unexpected changes and explains the top contributors behind them, inside the customer’s own dashboard.

SalesSpot upgrade prompt for unlimited AI questions, next to saved AI data sessions
SalesSpotMonetization

Turn AI into a paid tier

Give trial users a taste of AI answers, then upgrade them to Premium for unlimited questions, exports, and drill-downs.

SalesSpot dialog assigning selected contacts to a win-back cadence from an analytics view
SalesSpotActions

Go from insight to action in one click

Let users act on what they find, like enrolling at-risk contacts in a win-back cadence straight from the data.

SpotStay property app with an embedded map of ratings by Paris neighborhood
SpotStayGeo maps

Rich maps in a consumer app

Show ratings by neighborhood on an interactive map, styled to match a bright, consumer-facing brand.

SalesSpot Ask Data experience with a natural-language question and rep activity charts
SalesSpotAsk Data

Ask anything, get a chart

Users ask questions in plain language and get answers from live data, with interactive charts they can drill into.

Sound familiar?

  • Customers download CSVsto answer questions your product should answer for them.
  • Support rebuilds the same reportfor a different customer, every week.
  • Engineers maintain chart codeinstead of shipping the roadmap.

Analytics your customers pay for

Embedded analytics doesn’t have to be a cost center. Teams package AI-powered insights as a premium tier and turn a support burden into a new line of revenue.

See how it’s packaged, live

Ship the intelligence. Skip the infrastructure.

So what do those two weeks actually get you? Everything your customers see, branded as yours and live in your product. Go ahead and click around, each tile works the way it would in your app.

Make it yours, down to the pixel

Describe your brand in plain language and AI Theme Builder themes every component. Pick a company, then hover the chart to explore the data.

Theme prompt: “trustworthy, green, logistics”
Acme Freight
On-time rate by month
Sep 202694.2%↑ 3.1% vs Aug
Hover the chart

An AI analyst in your product

Embed Spotter, white-labeled, so users ask in plain language and get governed answers.

Why did returns spike last week?
Returns rose 18%, mostly one SKU in the West region after a carrier change on Tuesday.

Everyone sees only their data

Row-level security inherited from your app. Switch users to see it work.

West$4.2M
EMEA$6.4M
East$5.8M
Central$3.1M

Signed in as a West sales rep. Other regions are hidden by row-level security.

Analytics that pays for itself

Put Spotter in a premium tier or meter by customer. Multi-tenant from day one.

$0included analytics
Ask Spotter, AI analystLocked, upgrade to unlock

For your developers

A few lines with the Visual Embed SDK, REST APIs for everything else, and SpotterCode, an AI coding agent that works right in the IDE.

import { init, LiveboardEmbed } from '@thoughtspot/visual-embed-sdk';

init({ thoughtSpotHost: 'https://your-company.thoughtspot.cloud' });

new LiveboardEmbed('#analytics', {
  liveboardId: 'your-liveboard-id',
}).render();  // that’s the whole build

Twelve months of building, or two weeks to launch?

Here’s how a year tends to play out on each path. Drag through it and see where each one lands.

Build it yourself

Embed ThoughtSpot

Month 136912
Building, month 3
Embedded, month 3

Curious what your build actually costs? Try the Build Calculator

Watch it built live

What you’ll see in 30 minutes

Want to see it all working together? Every week we take a working app and turn it into an intelligent one, live, with a few lines of code.

Mani Uppala
Principal Solutions Engineer, ThoughtSpot
  1. Start with a working appAnalytics and an AI agent that look like your team built them
  2. Embed agents, dashboards, and workflowsThemed to match your product, down to the last pixel
  3. Ship it multi-tenant and secureRow-level security inherited from your app from day one
  4. Package it as a premium tierTurn analytics into revenue instead of support cost

Same dashboard. Very different weekend.

On the left, what a lot of homegrown dashboards look like by month six. On the right, the same data embedded with ThoughtSpot. Drag to compare.

Built in-houseEmbedded with ThoughtSpot

How it looks is the easy part to see. How long it takes to get there is the part that hurts.

Bring your own agent

Your customers are building with AI agents too. With the ThoughtSpot MCP Server add-on, any MCP-compatible agent or chatbot can ask questions in plain language, pull governed data, and create Liveboards, with the same row-level security as the rest of your embed.

// connect your agent to ThoughtSpot
{
  "url": "https://agent.thoughtspot.app/mcp",
  "name": "thoughtspot"
}

The infrastructure you don’t have to build

Under every one of those apps sits the part that quietly eats roadmaps. ThoughtSpot Embedded owns it, so your team doesn’t have to.

  • Governed semantic layerConsistent numbers across every surface and customer.
  • Multi-tenant by designOnboarding a customer is configuration, not a redeploy.
  • Row-level security and SSOUsers see only what their role allows, through your existing auth.
  • Compliance from day oneEvery query logged. SOC 2, GDPR, and HIPAA-ready.
  • Predictable AI costsThoughtSpot manages token consumption for you.
  • Actions, not screenshotsWritebacks and workflows straight from the chart.
3xLeader, Gartner® Magic Quadrant™ for Analytics and BI Platforms*
80+Patents registered worldwide

Queries your warehouse live, no copies

  • Snowflake
  • Databricks
  • Google BigQuery
  • Amazon Redshift
  • and more

Skip the pallets.

Dave’s already sketching his next build. You can skip straight to the version that holds up. Pick a session and we’ll send a calendar invite and a reminder.

We already started building it ourselves. Is it too late?

No. Most people in the session have started. ThoughtSpot connects to the warehouse you already use and embeds inside your existing app, so you replace the analytics layer you’d otherwise keep maintaining, not your product.

We already have Tableau or Power BI. Why not use that?

Internal BI is built for analysts inside your company. Customer-facing analytics needs a separate view for every customer, row-level security, and your product’s look and feel. That’s what ThoughtSpot Embedded is built for.

Is our data clean enough for AI?

You define your metrics and business logic once in ThoughtSpot’s governed semantic layer, and every AI answer uses those definitions, so your customers see the same numbers everywhere.

Who is this for?

Product and engineering leaders who want AI-powered analytics in their product without spending a year building it.

Do I need to know ThoughtSpot?

No prior ThoughtSpot experience required.

How long is it?

30 minutes.

Is it live?

Yes, it’s a live group demo every week.

Want to build hands-on instead?

Start a free trial or visit the developer portal.

Save your seat

Live every week, 30 minutes, hosted by Mani Uppala, Principal Solutions Engineer.

Save my seat for the live build

Takes you to registration at the top of the page.

Seen enough DIY? Save your seat