Insights from Gartner
Data is your organization’s greatest asset. How you make it accessible to every frontline decision maker and achieve concrete business outcomes when it matters. But how much? To prove the ROI of your data and analytics efforts you need to start with the right metrics.
In this guide, Gartner explains how business executives outside of the the Chief Data and Analytics Officer can play a more active role in measuring data’s impact. You’ll learn:
- Why measuring data and analytics initiatives is a shared responsibility best distributed across all business departments, the data and analytics team, and IT.
- How to know if you’re successfully measuring the ROI of data and analytics investments today.
- Strategies for improving measurement and quantifiable KPIs that every executive should start tracking.