OVUM RESEARCH: ANALYTICS CASE STUDY
Reducing Customer Churn With 750% ROI

OVUM RESEARCH: ANALYTICS CASE STUDY

Reducing Customer Churn With 750% ROI

Ovum:  Enterprise Case Study:  Reducing Customer Church With 750% ROI with ThoughtSpot
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For organizations looking to invest in analytics, accurately assessing ROI is a key component to achieving success. Analyst firm, Ovum Research, recently performed an ROI assessment of how one Fortune 200 telecom company used search-driven analytics to address their customer churn problem.

This company wanted to look deeper into their customer churn issues—the question they wanted to answer wasn’t ‘how many,’ but ‘why.’ With ThoughtSpot, they have been able to provide a governed self-service environment that empowers everyone to perform detailed analyses across large amounts of data. Since implementing ThoughtSpot, they have reduced customer churn and seen a 750% ROI.

In this report you will learn:

  • Important considerations when looking for an analytics solution
  • How to perform a comprehensive ROI assessment of an analytics solution
  • The ROI achieved by this customer through search-driven analytics

COMPLIMENTARY REPORT

Why ThoughtSpot?

ThoughtSpot is a next generation end-to-end data analytics platform powered by a new breed of Relational Search engine. Now anyone can use search to build their own reports and dashboards in seconds. Learn more

Easy Search-Driven Experience

Easy Search-Driven Experience

Scales to Billions of Rows

Scales to Billions
of Rows

Easy Cross-Source Analysis

Easy Cross-Source Analysis

Lightning Fast Performance

Lightning Fast Performance

Company-Wide Governance

Company-Wide Governance


Focusing on results, rather than the underlying technology, is the only way to prove the value of any analytics solution.

-Ovum Research

These companies don’t BI, they search

Why ThoughtSpot?

ThoughtSpot is a next generation end-to-end data analytics platform powered by a new breed of Relational Search engine. Now anyone can use search to build their own reports and dashboards in seconds. Learn more

Easy Search-Driven Experience

Easy Search-Driven Experience

Scales to Billions of Rows

Scales to Billions
of Rows

Easy Cross-Source Analysis

Easy Cross-Source Analysis

Lightning Fast Performance

Lightning Fast Performance

Company-Wide Governance

Company-Wide Governance